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RaceTrac Inc., an Atlanta-based convenience store chain with more than 800 locations, is debuting cardless payments for truck drivers via the 10-4 by WEX app.
The free app enables independent owner-operators to pay for diesel fuel without a physical card at the pump. Users upload their credit or debit card details into the app to pay. No credit check is required to use the app, which WEX Inc. launched in October.
“On average, independent truckers spend approximately $50,000 on fuel every year—almost a third of their total expenses, and that’s even before anything is left over for themselves—which is why every cent matters,” Tim Hampton, WEX senior vice president and general manager of Over-the-Road, says in a statement.
RaceTrac says its motivation to offer the app is partly to encourage repeat customers. “With an expanding variety of payment methods at the pump, we hope to gain loyal customers and offer frictionless transactions with instant savings at the pump for all professional drivers—in whatever ways work best for their business,” Nick LaFalce, RaceTrac fleet marketing manager, says in a statement.
RaceTrac, with locations in 13 states, joins truck stops AMBEST, Road Ranger, Sapp Bros., and Love’s Travel Stops in accepting 10-4 by WEX.
