Marketing

Consumers spent a record $241.4 billion online from Nov. 1 to Dec. 31, 2024, an 8.7% increase from the same period a year earlier, Adobe Analytics reports. During this period, single-day online sales totaled more than $4 billion on 15 days, up from 11 days in 2023. Smart phones accounted …

[Editor’s note: Originally posted May 16, this article is #4 in Digital Transactions News’ countdown of 2024 posts by views.] Visa Inc. is taking up the notion of a digital payment identity and making it part of its product mix. Announced Wednesday at the Visa Payments Forum in San Francisco, the Visa Flexible …

Consumers may not be racking up more revolving credit card debt than they did in 2023, but their ability to pay their bills on time is coming under pressure, according to a report released early Thursday by J.D. Power. Consumers say they are having a harder time paying their bills, …

The demand for more flexible pricing from independent software vendors using Worldline’s payment-processing services has spurred a new pricing model. Dubbed FlexPricing, the feature enables ISVs to adapt their pricing strategies to best suit them, Worldline says. Among the capabilities: charging a percentage fee on bank transfer transactions, adding custom …

Bus riders in Indiana, Pa., can now use smart cards to pay their fares with the debut of the transit system’s IndiGO Mobile Pay. Boston-based Modeshift Inc. designed the fare-collection system in conjunction with the Indiana County Transit Authority. Riders can use a mobile app to find routes, buy tickets …

Ackroo Inc., a Canadian gift card and loyalty platform, announced early Friday it has reached a “definitive” agreement to be acquired by Paystone, a Canadian-based gift card and loyalty processor, in an all-cash deal for $21 million. Paystone will acquire all of the issued and outstanding shares of Ackroo at …

Canada-based processor Nuvei Corp. announced an expansion of its Google Pay offering to merchants throughout Latin America. The company already offers the wallet in the U.S., European, Asia-Pacific, and Australian markets. Grocery e-commerce platform eGrowcery said it and Forage, a payments provider that can process online EBT SNAP payments, are working on a service …

SurgePays Inc. is integrating its ClearLine marketing platform with Fiserv Inc.’s Clover point-of-sale technology set. The integration will enable small and mid-size merchants to deliver marketing and customer-engagement strategies at the point-of-sale. The integration adds value to independent sales organizations’ offerings by providing advanced marketing capabilities at the point of …

ATM makers are preparing for the next software evolution for cash-dispensing and deposit machines, as evidenced by Diebold Nixdorf Inc.’s implementation of the Microsoft Windows 11 operating system on devices managed by two banks in Central Asia. Other makers, such as Hyosung Americas, are readying their systems to support Windows …

Restaurant server tips averaged 18.8% in the third quarter, unchanged from the second quarter, according to data from Toast Inc.’s Q3 2024 Restaurant Trends Report. The research gathered data from approximately 127,000 locations served by the Toast payments platform. Amazon.com Inc.’s Amazon Seller Central will integrate AI-based payments and financial-management tools from Intuit Inc. …