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Sales of prepaid gift cards soared 47% last year as the 8-year-old product picked up momentum that will lead to a doubling of usage by 2007, the research firm TowerGroup Inc. reports in research released today. The largest beneficiary of the trend will be banks, the firm says. While bank-issued …
Read More »Visa Looks to a Sweepstakes to Promote Check Card Transactions
Visa USA has announced a sweepstakes promotion for this summer aimed at increasing transactions on its signature-based debit card. The Visa check card, on which Visa introduced permanently lower interchange rates effective Jan. 31, offers Visa debit card issuers less revenue than was the case before last year's settlement of …
Read More »Visa USA’s Top Marketer Quits to Go to Schwab
On the same day that Visa International gained a new chief executive, Visa USA lost its top marketing officer. Rebecca Saeger, executive vice president for brand management, is leaving to take a senior marketing post at Charles Schwab & Co. Inc. in San Francisco, according to an internal announcement distributed …
Read More »Taco Bueno Signs up for Cards Throughout Its System
Carrollton, Tex.-based Taco Bueno Restaurants Inc. has become the latest quick-service restaurant chain to begin accepting credit and debit cards. Paymentech L.P., a Dallas-based transaction processor owned by First Data Corp. and Bank One, announced today it will provide processing services for card acceptance at all 124 Taco Bueno locations, …
Read More »A New Regional ISO/MLS Group Announced for the West
Seven founding members announced today the formation of a new regional association serving merchant-level salespersons, ISOs, vendors, processors, and financial institutions in the western United States. Called the Western States Acquirers Association, the new group plans to hold its first conference in November in San Francisco, and is in the …
Read More »A Providian-Barclays Deal Could Fuel Transaction Innovation
The news that Barclays PLC is talking to Providian Financial Corp. about buying the San Francisco-based credit card issuer has some observers speculating that the merger could accelerate the development of new electronic transaction products both in the U.S. and in Europe, where Barclays is a major card issuer with …
Read More »A New ETA Program Reaches out to Merchant-Level Salespeople
The Electronic Transactions Association announced today new initiatives intended to appeal to individual merchant-level sales agents. Traditionally a trade organization for larger ISOs and acquirers, the Washington, D.C.-based ETA says it will give merchant-level salespeople access to ETA products, services, and conferences at reduced rates. While association membership is open …
Read More »MBNA-AmEx Deal Helps Them More Than It Hurts the Bank Networks
The card-issuing alliance American Express Co. and MBNA Corp. announced yesterday will benefit the two financial-services companies more than it will hurt Visa and MasterCard, some observers note. Although MBNA, second only to Citigroup Inc. as a credit card issuer, has already said it will seek to convert current cardholders …
Read More »AmEx Looks to Have Its First Bank Issuer by Year’s End
American Express Co. says it will be a matter of “months,” not “years,” until banks in the United States are issuing the company's card products now that the U.S. Second Circuit Court of Appeals has thrown out a motion from Visa International Corp., Visa USA Inc., and MasterCard International Inc. …
Read More »MasterCard Survey: Rejecting Debit Could Hurt Sales
Just weeks after Wal-Mart Stores Inc. informed MasterCard International Inc. that the chain would stop accepting MasterCard debit cards effective next month, the bank card company has released a consumer survey showing that merchants who reject debit cards risk losing sales. Sponsored by MasterCard and conducted by Harris Interactive, best …
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