Marketing

Paysend Group is embarking on a campaign to make its name known among U.S. Hispanic peer-to-peer payments users with an advertising campaign and an offer of fee-free money transfers to Latin America, at least initially. Having opened a U.S. office in 2022, London-based Paysend hopes its advertising campaign, which debuts …

Consumer affinity for in-person transactions that reduce points of contact are taking hold as contactless payments made with debit cards swelled to 16% of the U.S. card-present share last year from 8% in 2021. It’s a similar story with debit cards used with mobile wallets. Their use increased from 5% …

As consumers take on increasing amounts of credit card debt, their satisfaction with credit card rewards and loyalty programs is eroding. That’s according to a report released Thursday by J.D. Power. The decline in satisfaction is being driven by consumers’ perception of the rewards earned per dollar spent, especially among …

Pulse, the debit network owned by Discover Financial Services, released its 2023 debit study that found the total number of debit transactions increased 1% in 2022 over 2021, while dollar volume increased 3% for the same period. Fraud and risk platform DataVisor released its Real-Time Payments Fraud Solution to help counter fraud …

TSG, a payments advisory firm, released a service to help merchant acquirers and software vendors optimize pricing for merchants. Dubbed the Embedded Pricing Tool, it can help acquirers and software vendors get pricing right without over- or under-pricing merchants. Pricing data comes from the TSG database in its Acquiring Industry …

The U.S. Payments Forum has published a free white paper, “Regulation II Clarification for Debit Routing,” on the Federal Reserve’s announcement earlier this year that effective July 1 issuers must support network choice on card-not-present transactions, in addition to card-present, in accordance with the 2010 Durbin Amendment. Payment-card manufacturer CPI Card Group Inc. has …

Visa Inc. said it has extended for four years an agreement with U.K.-based Conferma Pay to support Visa Commercial Pay, a set of business-to-business payments technologies. Payments provider Vanco Payments said its Web-based RevTrak technology will support donations through Livingtree Give, fundraising software from the Livingtree fundraising platform. India-based Tata Group’s Tata AIA Life …

As account-to-account payments raise their profile in the payments arena, Dwolla Inc. has launched Dwolla Connect to enable businesses to integrate the payments into their apps and connect with existing cash-management systems. One of its chief utilities is enabling a centralized location for payment information. Announced Tuesday, Dwolla Connect provides …

Add a stablecoin to the roster of PayPal Holdings Inc.’s financial and payments products. Announced Monday, the PayPal USD will begin rolling out to PayPal accountholders today and in coming weeks. A stablecoin is a form of cryptocurrency pegged to a reserve asset viewed as stable, such as gold or …

Block Inc., corporate parent of Square and Cash App, posted $5.5 billion in second-quarter revenue, a 25% jump from $4.4 billion in the same quarter a year ago, as the payments provider pushes on with its move to add larger merchants. The midmarket segment now accounts for 40% of its …