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Nuvei Corp. has partnered with Adobe Inc. to provide an application programming interface to Adobe Commerce customers that enables easier access to its platform. The API provides these customers access to more than 680 regional alternative payment methods.
In addition to supporting an array of alternative payment methods, Nuvei’s API also supports account-to-account payments through the automated clearing house. B2C and B2B businesses in such vertical markets as retail and consumer products, manufacturing, technology, and health care can use the API to simplify e-commerce payments and expand into new markets, Nuvei says.
Adobe Commerce is an e-commerce platform that allows users to create personalized B2C and B2B experiences for online shoppers.
“After a record-setting holiday season for e-commerce, businesses are having to adapt quickly to keep up with customer demand for personalized and convenient online-shopping experiences,” Jason Knell, senior director of content and commerce partnerships for Adobe, says in a statement. “By working with Nuvei, Adobe Commerce provides merchants greater flexibility in the payment experience for consumers shopping online, as well as across B2B channels.”
Online shoppers in the United States spent $222.1 billion online from Nov. 1 to Dec. 31, up 4.9% year-over-year and a new record for e-commerce sales during the holiday shopping season, according to Adobe Analytics.
In related news, Citicorp has introduced Citi Shop, a free desktop browser extension for Citi credit card holders in the United States. The browser extension scans the Internet for offers and coupons at more than 5,000 online merchants across nearly 30 different categories. Merchant categories include clothing and apparel, beauty products, consumer electronics, household items, and pet essentials. Citi cardholders who have downloaded the browser extension are alerted to available offers as they shop online.
The browser extension is expected to make it easier and faster for online shoppers to find offers and coupons, Citi says. The browser extension is compatible with such Internet browsers as Google Chrome, Apple Inc.’s Safari, and Microsoft Edge.
“Citi Shop is a great solution for cardmembers who want to save money but don’t always have time to search for deals themselves,” says Pam Habner, head of U.S. branded cards and unsecured lending at Citi, in a statement. “Plus, they’ll continue to earn rewards like ThankYou Points or miles on their purchases when using a Citi rewards credit card.”
Citi Shop was developed in conjunction with Wildfire Systems Inc., a white-label loyalty rewards and cashback platform. Citi Ventures, one of Citicorp’s three venture-capital firms, invested in Wildfire in 2022.
